Just nine miles from the coast, Fakenham is a traditional working market town and one of the largest towns in North Norfolk. Surrounded by countryside and sitting along the River Wensum, Fakenham is an ideal destination for enjoying the coast and countryside.

Fakenham is well known for its market, dating back to 1250. During the 19th century the market sold agricultural products and cattle, and today, a market runs on a Thursday where local traders gather to sell their produce. The Corn Hall and flea market have also been important local trading centres for 140 years.

In recent years Fakenham has struggled to compete with other towns in the area but the perception of Fakenham as being in decline doesn't match the reality. Since 2024 there has been a revival of small and independent shops due to the devotion of committed individuals.